It’s official!
MB connect line is now Red Lion Europe GmbH
Roooaaaar …
From now on we are
a real lion
MB connect line is now Red Lion Europe GmbH as of April 2023.
What does this mean for you?
You can look forward to …
an even broader
Portfolio
even more
Know-How
even more
Connectivity
with the familiar high
Quality
Rebranding Basics
What’s happening with the MB products after the name change?
You are located in Europe (outside the DACH region) or “Rest of the World”?
You will receive our Red Lion branded black devices in the future (in the transition phase we will currently deliver yellow devices).
You are located within the DACH region (Germany / Austria / Switzerland)?
You will still receive our yellow MB branded products but of course you also have access to the additional Red Lion portfolio.
The most important at a glance.
Frequently asked questions
How will the rebranding of MB connect line to Red Lion benefit me?
Customers will benefit from synergies by sourcing one single brand. The rebranded products have no technical difference to the original products from MB connect line and you’ll go on to work with your known sales partner.
Will this alter how we currently do business with our partners and us?
Why is the company name changed to Red Lion Europe GmbH?
Will the MB connect line website or email addresses change?
There is no change to the MB website or email addresses. However, website visitors outside of the DACH region are going to be redirected in future to the Red Lion website (phase 2). You will be informed, when this will happen. The email domains remain the same but all MB connect line employees have a @redlion.net next to their @mbconnectline.com addresses.
Will the banking info or Tax ID Number change?
Will existing contracts with MB connect line still be valid?
Rest assured that any existing contracts will remain intact over the course of this transition. Our legal entity remains the same, so all contracts will remain valid, until they expire or require modifications related to our common business.
When will shipping labels/delivery notes change? Will the delivery notes be dual marked?
What do I have to do?
Not much. Are you curious to learn more about Red Lion products or MB products? Visit www.redlion.net / www.mbconnectline.com or get in touch with your responsible contact person.
How can I order Red Lion products?
Please ask your account manager or MB connect line partner for a quote.
Where can I find more information about your name change?
Further information will follow on www.redlion.net or contact your responsible contact person.
What about the ducks?
Don’t forget to update the new banking details.
Contact us for more information or download the Rebranding Guide underneath.
Rebranding Guide
All useful information bundled in one document.
Any questions?
Our experts will be happy to advise you and call you back immediately.
